Core idea: Clear the overall positioning and pursuit of design, such as people-oriented, pay attention to human factors, the pursuit of practicality and fashion combination.
Functionality: Focus on practicality, through the introduction of scientific and technological elements to enhance the comfort, convenience and safety of clothing.
Innovation: The pursuit of innovation, constantly break through the limitations of traditional clothing, to bring consumers a new wearing experience.
Aesthetic value: Emphasize aesthetic value, and strive to present a unique visual effect.
Market demand: Fully consider market demand, pay attention to consumer preferences, fashion trends and industry dynamics.
Personalization: To meet the individual needs of consumers and reflect a unique design style.
Traditional culture inheritance: Respect traditional culture and combine traditional cultural elements with modern design.
In the design process, it is also necessary to follow the principles of unity, weight, balance, proportion, rhythm, etc., to ensure the harmony and beauty of the design.
3. Design procedures
The fashion design program consists of the following steps:
Collect data: Before the design idea, to understand the market information, do a full investigation.
Planning and design style: According to the requirements of market research and corporate brand strategy for products, designers add their own unique understanding of art (aesthetic, technical and economic aspects), to draw sketches or express creative clothing renderings.
Determine the design scheme: from the aspects of color, texture, integrity and post-treatment to determine the fabric and accessories that match the creativity.
Sample making: determine the correct position of different proportions and sizes, draw the cut pattern and its components, further review the design plan through the sample, and calculate the working hours and preparation procedures, and arrange the production plan for the workshop.
Review sample: Review the form of sample clothing, clothing materials, processing technology and decorative accessories.
Make industrial sample clothes and develop technical documents: including expanding pattern, material layout, material quota, operating procedures, etc. After the sample is confirmed, mass production can begin.